Officially official: Bolton Wanderers introduce FibrLec as new shirt sponsor

Michael Steele

In the wake of the news that Bolton Wanderers would no longer be sponsored by a payday loan company, the club have also announced who will be taking the spot of QuickQuid on the club's shirts. The new company whose logo will appear on the Trotters' shirts is FibrLec, a local sustainable energy firm. On their website, FibrLec describe their vision as follows:

Our vision is to be a market leader in delivering sustainable energy solutions. Thereby we will transform the energy business beyond recognition through harnessing the creativity, knowledge and innovation of one of the world's leading material science institutes. Above all we will create value from technical excellence.

The club's press release regarding the QuickQuid sponsorship described how the FibrLec deal came about:

After speaking with the University of Bolton Chancellor The Baroness Morris of Bolton and Vice Chancellor Dr George Holmes, and building on our already active partnership with the university, they introduced us to one of their technology partners, FibrLec.

FibrLec (www.fibrlec.co.uk) are a new Bolton-based sustainable energy company that specialise in commercialising the university's innovative smart materials. Their logo incorporating the university logo will feature on the club's new match kit and training wear for the next two years.

Gartside added: "We are proud that our club will be working closely with a local community technology company that has grown from the University of Bolton."

Dr Holmes said: "The university already has a close working relationship with Bolton Wanderers in the field of sport and exercise science and sports rehabilitation for elite athletes. This latest venture builds further on this strategic partnership."

FibrLec is a local firm that was founded by a University of Bolton graduate. The club have not confirmed any other details of FibrLec's sponsorship.

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